10 Incredibly Successful Holiday Fundraising Campaigns
Over 30 percent of charitable giving occurs in the last few months of the year so it makes sense to take advantage of this time to fundraise for your nonprofit. Some organizations have
Fundraising
2 New Ways to Calculate the Value of Monthly Donors!
By Erica Waasdorp, A Direct Solution If you’ve been following me for a while, you know I’m always looking for ways to help you convince your boss or board that it’s time to put
13 Fundraising Mistakes to Avoid
By: The Nonprofit Alliance. It’s been said that good decisions come from experience, and experience comes from bad decisions. There’s a lot we can learn from some of the really bad decisions that have
The SMART Method to Develop Fundraising Goals
If you want to meet your fundraising goals, you have to be smart about how you develop them, literally. The SMART method is a popular goal-setting system developed by management scholar, George Duran,
Case Study – Increasing Gifts Through Personalized Ask Amounts: It’s All in the Ask
Background Like many charities, Welcome Hall Mission kept a record of every donation but struggled to meaningfully utilize that data to improve fundraising results. As their direct mail fundraising agency, we knew that
The 6 Principles of Persuasion & How They Can Help Your Non-Profit
Being able to influence people is an important tool for any nonprofit. Whether you’re looking to influence people to donate money, volunteer their time, attend an event, purchase a product, or even just
